AWAreness™ Report Global Wine Label Market 2020

Global Wine Label AWAreness™ Report 2020 is the sixth assessment of the current status of this highly-specialized area of use for labels and labeling technologies.

The report provides a comprehensive background to and understanding of the current status of the wine label market. The report describes the trends in volume growth and materials technology by region and identifies the main drivers for these trends. The report also identifies the challenges and opportunities in the wine label market and highlights the geographical and market sectors with greater opportunities. Competitive product decoration technologies are also outlined in the report to provide context.

The wine market represents a tremendous opportunity for labeling, often with specialty requirements and value-added decoration. We note that the market share of pressure-sensitive labels continues to increase. As the market evolves and new opportunities emerge, the Global Wine Label AWAreness™ Report 2020 offers insight into the issues that face the product decoration media used on a worldwide basis.

What’s in it for you?
  • Get an understanding of the wine market and its key producers
  • Learn about the structure of the wine label market
  • Market data about the global and regional wine label markets
  • Growth for the global and regional wine label markets
  • Learn about growth drivers for wine labels
  • Market data about the materials that are used in wine labels
  • Information about the product decoration technologies that are used for wine
  • A company directory highlighting the main players
Table of contents

1. Introduction
1.1. Introduction
1.2. Methodology
1.3. Definitions, Abbreviations, & Units
1.3.1. Definitions
1.3.2. Abbreviations & Units

2. Executive Summary

3. Global Wine Label Market
3.1. Wine Market Structure
3.2.  Global Wine Production – Geographic Distribution
3.2.1. ‘Old World’ Wine Producing Countries/Regions
3.2.2. ‘New World’ Wine Producing Countries/Regions
3.3.  Global Wine Production and Consumption
3.4.  Wine Market Economics

4. Worldwide Wine Producers
4.1.  Key Global Wine Producers
4.1.1. Key Global Wine Producers
4.2. Key Regional Wine/Sparkling Wine Producers
4.2.1. North America
4.2.2. South America
4.2.3. Europe
4.2.4. Africa and Middle East
4.2.5. Asia

5. Global Wine Label Market
5.1.  Wine Label Market Structure
5.2. Global Wine Label Market
5.3. Wine Labeling Technology
5.3.1. Global
5.3.2. Europe
5.3.3. North America
5.3.4. South America
5.3.5. Australia/New Zealand
5.3.6. South Africa
5.3.7. China
5.4. Wine Label Market Growth Drivers
5.5. Market Threats and Opportunities
5.5.1. Threats
5.5.2. Opportunities

6. Wine Label Materials
6.1. Wine Label Materials
6.2. Face Materials
6.2.1. Paper
6.2.2. Film

7. Wine Product Decoration Technologies
7.1. Labeling Technologies
7.1.1. Glue-applied
7.1.2. Pressure-sensitive
7.1.3. Sleeve
7.2. Printing Technologies
7.3. Product and Brand Security Technologies
7.4. Alternative Bottle Decoration Technologies

8. Wine Label Converting
8.1. Other Label Converting Technologies

9. Company Directory
9.1. Label Material Suppliers



AWA Labeling & Product Decoration Annual Review 2019 provides an overview of the global and regional label markets. The Annual Review provides the current status of key aspects of the industry, including global volumes; market structures; market characteristics by region; and growth rates. Raw material trends and M&A activity are also assessed. The report is a practical tool for producers, material suppliers, and all companies involved in the value chain.

Table of Contents

1. Introduction
1.1 Methodology
1.2 Definitions & Abbreviations
1.3 World Labeling & Product Decoration Markets

2. World Label Markets
2.1 World Label Volumes/Demand
2.2 Market Structures
2.3 Label Market Characteristics by Region
2.3.1 Europe
2.3.2 North America
2.3.3 Asia
2.3.4 South America
2.3.5 Africa & Middle East
2.4 Label Market Characteristics by Substrate
2.5 Label Market Growth Rates

3. Label Market Opinion Survey

4. Raw Material Assessment & Trends

5. Merger & Acquisition Activities

6. AWA Publications*

* Preliminary

The report includes:

  • Global volume
  • Regional volumes
  • Global and regional segmentation by label format (pressure-sensitive, glue applied, sleeving, in-mold, and other)
  • Regional end-use segmentation
  • Growth rates by region and label format
  • Global and regional label market characteristics
  • Label market structures
  • Global and regional label market characteristics by material
  • Raw materials assessment
  • Merger and acquisition activity
  • Results of the AWA industry survey

Additional information


AWAreness™ Report


Single User License, Corporate Site License



Release Year



Labeling & Product Decoration

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